Get That Look at JCPenney This Back-to-School Season

Tag : Fashionable Jean
JCPenney delivers a full range of merchandise for an array oflifestyles this Back-to-School season with apparel and dorm decoroffering the perfect mix of style, quality and smart prices.JCPenney Vice President of Trend, Karolyn Wangstad, shares styletips to get that look this season, along with a shopping list ofwardrobe and dorm essentials for every budget.

Must-have fashion checklist for Juniors:

-- Vintage Vibe - A nostalgic nod-to-the-past, this look isinspired by vintage store finds, with retro and handcraftedelements. Feminine camis layered with sweater cardigans from Decreeare great options for adding color and style to her wardrobe.Delicate florals, plaids and ruffle details add just the righttouch of sass. For unique denim options, she'll seek wide-legtrousers and skinny styles with rip and repair abrasion, inaddition to light and dark washes from Arizona, Decree, C7P, Vigossand YMI. Remember eye-catching accents that pull the look together;accessorize with a colorful scarf, bangle or corduroy bucket bag,all from Decree. Studded belts are all the rage on your favoritepair of retro-style jeans.

-- Class Acts - Pair prep school attitude with a modern edge, forthe perfect style solution. Don't be afraid to mix tees, tanks andcamis from the Arizona favorites collection, in a variety of vividcolors. She will rule the hallways in a pleated plaid mini orhigh-waisted jean from JCPenney's new Fabulosity line designed byKimora Lee Simmons. Polos, hoodies and cardigans, all available atJCPenney and jcp.com, are time-tested staples of prep-school style.Layer on a collegiate-inspired hoodie from Arizona, to add theright mix of warmth and style when you're too cool for school.Remember those great totes and messengers to carry your stuff instyle.

-- My Boyfriend's Back - Make a statement with pieces inspired byhim. With this look, you can never have enough pleats, cuffs,pinstripes, and plaids! Bermuda shorts are here to stay and bothDecree and Arizona have a variety. Menswear-inspired denim andpinstriped vests from Mixit and Decree, and the quintessentialboyfriend jacket from Tracy Evans make great toppers. Wide-legtrousers from Decree and Bisou Bisou are must-have wardrobeadditions. Top off the look with a trend-right newsboy cap orberet.

-- City Sport - Envision athletic silhouettes and fabrics pairedwith classic sportswear; show your spirit just in time for theSummer Olympics! Le Tigre, the fun, fashionable celebrity favoriteis available exclusively at JCPenney for back-to-school 2008. Girlscan take their style from classroom to playing field in Le Tigreseparates, including colorful polo shirts and polo dresses, trackjackets, sleeveless hoodies and Bermudas. Finish the look with asmart canvas flat. Padded carry-alls from Le Tigre, in orange,green or pink lend a sportacular finishing touch!

Must-have fashion checklist for Young Men:

-- Ivy League - Ultimate collegiate style incorporates noveltygraphics and embellishment, which give this classic look somethingextra. Colorful cotton polo shirts from the American Living youngmen's collection are certainly Ivy-League appropriate! Dress toimpress by pairing plaid shorts or cargos from Arizona with a solidor striped polo, hoodie or forever-preppy plaid shirt.

-- The "New Cool" Uniform -The latest trends in denim form thebasis of a uniform that includes darker washes and subtledestruction. Discover your inner rocker with JCPenney's Whitetagcollection of premium denim and graphic-driven tops. Findslimmer-fit premium denim in a range of washes with unique backpocket treatments. Embellished tees, polos, thermals, hoodies andfleece track jackets incorporate unique screen prints, foilapplique, raw-cut edging and flocking, over art-based designs.Trend-right denim is an important part of the Back-to-School mix -the slim straight style from Arizona is available in a variety ofwashes, with grey, a fall stand-out. Always on the edge, Levi's 514slim fit and 559 relaxed straight styles are core components of"new cool."

-- Recycled Thrift - Make something new out of the old! Mix newpatterns and textures to create a retro military-inspired look;experiment with logo tees and vintage shirts over cargo pants; anArmy-look jacket from Arizona will complete this reinventedsilhouette. For that laid-back look, American Living young men'swill be his go-to fashion label this season. Plaid and flannelshirts, worn-in denim, cargo shorts, and waffle tees allow him tocreate head-to-toe style statements! Underscore the retro vibe withplaid, embellishment and vintage prints found in hoodies, polos andtees throughout JCPenney's Arizona collection. The 539 Eco straightby Levi's elevate his cool-factor.

Must-have fashion trends for Boys and Girls:

Whether they're strutting style in school uniforms, preppy AmericanLiving or tried and true Arizona separates, there are threestatement-making trends for kids this fall: embellishment, denimand color. Trend-savvy shoppers will seek embellishment on allapparel, from flocking, to studs, to allover prints. Denim alsotops the trend list with special washes and finishes and fitoptions for boys and girls. And last, but not least, is the trendto wear rainbow bright hues for both boys and girls in tops andbottoms.

Must-have style for dorms:

Leaving home for the first time? Dorm Life combines style withutility. From bedroom basics to trendy trimmings, Dorm Lifeprovides room decor to fit the needs of each and every collegestudent.

-- For today's design-savvy young adults decorating their firsthome, start with Extra-Long Twin Sheets in solids or stripes in boyblue, bright olive, cool fuchsia and seal brown. Top off your bedwith a Reversible Comforter Set, allowing you to instantlytransform the look of your room -- go from bold stripes or plaid tobright solids with a simple flip of your comforter! Add decorativepillows like the Cheyenne or Laser Print Pillows for a fun colorfulelement.

-- Don't forget dorm basics that every student needs: BedrollPillows and bedrests are best-sellers every year. Coordinatingshower curtains, bath rugs and towel sets come in masculine andfeminine tones. Finally, grab a waterproof Bath Tote to storeshower essentials - with eight pockets, organization is easy!

-- Furniture for your dorm or first apartment should start with thesimple Chrome Leg Desk and Acrylic Chair, suitable for any room,while Ottomans with Hidden Storage help you stay organized and keepyour room clutter-free.

-- Dorm Life accent pieces add a touch of your personality intoevery room. Mirrored Clocks are not only trendy, but will get youto class on-time and looking your best! Brightly Colored PaperLanterns and Faux Fur Butterfly Chairs are sure to help you createthe right look; or for the sophisticated shopper, a solid blackRolling Rocker and Sunburst Wall Clock are a cool way to go. Showyour school spirit with NCAA Bean Bags and Accent Lamps printedwith your school's logo and add Wall Art (available in sets offour) in different colors and patterns to spice up the walls in thedesign of your choice!

Additionally, finding dorm basics and new favorites couldn't be anyeasier with JCPenney's online gift registry, which includes a BTSchecklist to make planning a breeze. By registering online, yourgifts and your purchases can then be shipped directly to a localJCPenney store in your college town. On www.jcp.com, find a link tothe Dorm Life Facebook page, featuring dorm furnishings, and anonline guide featuring tips, checklists and more.

Find these trends and many more at JCPenney's back-to-schoolgallery link below or at jcp.com:http://newsroom.mbooth.com/JCPenney/LookBooks/Back-To-School/lookbook.php (Due to its length, this URL may need to becopied/pasted into your Internet browser's address field. Removethe extra space if one exists.)

About JCPenney

JCPenney is one of America's leading retailers, operating 1,074department stores throughout the United States and Puerto Rico, aswell as one of the largest apparel and home furnishing sites on theInternet, jcp.com, and the nation's largest general merchandisecatalog business. Through these integrated channels, JCPenneyoffers a wide array of national, private and exclusive brands whichreflect the Company's commitment to providing customers with styleand quality at a smart price. Traded as "JCP" on the New York StockExchange, the Company posted revenue of $19.9 billion in 2006 andis executing its strategic plan to be the growth leader in theretail industry. Key to this strategy is JCPenney's "Every DayMatters" brand positioning, intended to generate deeper, moreemotionally driven relationships with customers by fully engagingthe Company's 155,000 Associates to offer encouragement, provideideas and inspire customers every time they shop with JCPenney.