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Picture This: Qualex and Die-Cast Promotions Team Up to Offer ...

http://www.tickertech.com/cgi/?a=news&ticker=a&w=& [2008-7-29]

Tag : Metal Cast
Picture This: Qualex and Die-Cast Promotions Team Up to OfferPersonalized Collectible Replica Vehicles

DURHAM, N.C., July 28 /PRNewswire/ -- Qualex, an Eastman KodakCompany subsidiary, today announced that it will collaborate withDie-Cast Promotions (DCP) to offer a new line of collectible metalreplica vehicles that will be personalized with customer-chosenphoto images.
With this new service, customers will be able to order fromDie-Cast Promotions die-cast replica vehicles that feature artworkof their choosing -- photo images, as well as accompanying text --incorporated into the design of the premium-quality collectibleproduct. Because of the personalized nature of the die-castvehicles, the service is perfect for a wide range of uses -- fromcorporate recognition awards to children's sports teams.
Also, the personalized die-cast products may be ordered, producedand delivered in just a matter of days, which is much faster thanwhat is currently available in the die-cast collectibles industry.
"With this alliance, we're now able to provide an unprecedentedlevel of customization and service to Die-Cast Promotion'scustomers. Who wouldn't want a personalized die-cast collectiblevehicle?," said Mark DeSimone, president, Qualex. "By combiningQualex' industry-leading image management technology with DCP'spremium products, we can now provide new and exciting choices forcorporate and consumer customers."
"Qualex and Die-Cast Promotions are radically changing the customimprint die-cast industry, which has historically been limited byhigh minimum order quantities and long lead times," said Fred ErtlIII, president and CEO, DCP. "Now, orders can be as small as onepiece, and lead times have dropped from months to days."
Initially, Die-Cast Promotions will target the service to personaland business-to-business customers in the following categories:
They anticipate, however, that the products will soon be madeavailable to a wide array of other markets seeking customizedand/or personalized die-cast metal replica products.
About Die-Cast Promotions
Die-Cast Promotions(R) by F.F. Ertl III, Inc., is anindustry-leading manufacturer of premier quality licensed die-castmetal replicas. We enjoy prestigious licensing relationships withover 30 vehicle and sports licensors. Our goal is to be the valueleader in the die-cast industry and to offer unique and innovativeproducts that our customers will be proud to own and display formany years. Die-Cast Promotions has grown over 1,100% during thepast six years due to our customer's response to our productquality, innovation and value levels. We offer a wide array of openmarket and custom products and services to our retail and businessto business customers.
To learn more, visit http://www.diecastpromotions.com .
About Qualex
Qualex Inc. is one of the largest wholesale photo finishingcompanies in the world. Qualex offers traditional print and digitaloutput solutions by operating a large network of commercials labsthroughout the United States and Canada. The company is a whollyowned subsidiary of Eastman Kodak Company and is headquartered inDurham, NC. Qualex and Kodak are continuously researching,designing, and implementing innovative output technologies thatallow consumers to enjoy their pictures and images in ways neverbefore imagined.
About Kodak
As the world's foremost imaging innovator, Kodak helps consumers,businesses, and creative professionals unleash the power ofpictures and printing to enrich their lives. To learn more, visit http://www.kodak.com , and our blogs: http://www.1000words.kodak.com , and http://www.PluggedIn.kodak.com .
Media Contacts:
Cliff Gardner, Die-Cast Promotions 817-490-9949 cliff@gardneremail.com Qualex
CONTACT: Cliff Gardner of Die-Cast Promotions, +1-817-490-9949,

cliff@gardneremail.com ; or Li-Chun Young of Qualex, +1-919-484-3614,

li-chun.young@kodak.com
Web site: http://www.kodak.com/

http://www.1000words.kodak.com/

http://www.PluggedIn.kodak.com/

http://www.diecastpromotions.com/
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