Mad Catz Secures License Agreement to Produce Ubisoft

Tag : Accessories
Mad Catz Interactive, Inc. (AMEX/TSX: MCZ), a leadingthird-party interactive entertainment accessory provider, announcedtoday that it has secured a license from Ubisoft, one of theworld's largest video game publishers, to produce brandedaccessories for the Petz series of video games on Wii and NintendoDS video game system platforms. The multi-year agreement allows MadCatz to distribute products licensed under the agreement throughoutthe United States and Canada.

Petz is a series of games in which players adopt, raise and carefor cute, furry pets chosen from many different breeds of dogs,cats, horses, hamsters, dolphins, tigers and bunnies. The seriescurrently includes Petz Dogz, Petz Catz, Petz Horsez, Petz HamsterzLife, Petz Bunnyz, Petz Wild Animals: Tigerz and Petz Wild Animals:Dolphinz.

"Ubisoft develops some of the most engaging, popular video gamefranchises and we look forward to enhancing the Petz gamingexperience by producing accessories that capture the personalityand excitement of these titles," said Darren Richardson, Presidentand Chief Executive Officer of Mad Catz. "The addition of the Petzfranchise license further strengthens and diversifies what webelieve to be the video game accessory industry's most extensiveportfolio of brand licenses that already includes all of the majorNorth American professional sports leagues and many of the mostpopular recent and upcoming software titles."

Mad Catz is a global leader in providing innovative peripherals forthe interactive entertainment industry. Mad Catz designs andmarkets accessories for video game systems and publishes video gamesoftware, including the industry-leading GameShark video gameenhancements, under its Mad Catz, GameShark and Joytech brands. MadCatz also designs and markets mice, keyboards, headsets, PC gamingcontrollers and other PC peripherals through its Saitek brand, anddevelops, manufactures and markets proprietary portable earphonesunder its AirDrives brand. Mad Catz distributes its productsthrough most of the leading retailers offering interactiveentertainment products and has offices across Canada, Europe andAsia.

About Ubisoft

Ubisoft is a leading producer, publisher and distributor ofinteractive entertainment products worldwide and has grownconsiderably through a strong and diversified line-up of productsand partnerships. Ubisoft has offices in 25 countries and sales in55 countries around the globe. It is committed to deliveringhigh-quality, cutting-edge video game titles to consumers. Ubisoftgenerated sales of 928 million euros for the 2007-08 fiscal year.

Safe Harbor for Forward Looking Statements: This press releasecontains forward-looking statements about the Company's businessprospects that involve substantial risks and uncertainties. TheCompany assumes no obligation to update the forward-lookingstatements contained in this press release as a result of newinformation or future events or developments. You can identifythese statements by the fact that they use words such as"anticipate," "estimate," "expect," "project," "intend," "should,""plan," "goal," "believe," and other words and terms of similarmeaning in connection with any discussion of future operating orfinancial performance. Among the factors that could cause actualresults to differ materially are the following: the ability tomaintain or renew the Company's licenses; competitive developmentsaffecting the Company's current products; first party pricereductions; the ability to successfully market both new andexisting products domestically and internationally; difficulties ordelays in manufacturing; or a downturn in the market or industry. Afurther list and description of these risks, uncertainties andother matters can be found in the Company's reports filed with theSecurities and Exchange Commission and the Canadian SecuritiesAdministrators.