Graham's Dairy is the cream for Sainsbury's full cream milk
[2008-6-23]
Tag : Full Cream Milk
Milk to more than 400 Sainsbury's supermarkets around the UK.
Graham's was established in 1939 and is run by Robert Graham, thegrandson of the founder.
Emma Metcalf-King, Sainsbury's senior dairy buyer, said: "Theintroduction of Graham's milk to our Scottish stores boostedcategory sales by 2 per cent in just four weeks, while the launchof the dairy's organic lines has helped grow our organic categoryby 4 per cent.
"We know that extending our partnership with Graham's guaranteessuperior products that are big favourites with our customers."
Robert Graham said: "We've established a great working partnershipwith the Sainsbury's team and they have demonstrated to us thatthey are as passionate about our products as we are.
"Sainsbury's enjoys a discerning customer base who confidentlyknows everything bearing the Sainsbury's name will have the qualitythey desire and we know we can provide that."
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