Essential report on IT sales opportunities for Samsung electronics

Tag : Mobile Phones LCD


Various company level developments and events are importantindicators of selling opportunities and drive the sales of ITproducts and services. For example - an acquisition by Samsungmight result in opportunities for IT migration and integrationservices. By tracking these sales drivers (using 'TechNavio'), wehave arrived at a demand score for each product and service.

Through an in-depth analysis of industry trends and drivers andcompany level developments and events, we have made the 'IT SellingOpportunities Map' for hardware, software and IT services forSamsung. These maps have been divided into four zones representingLevel I, Level II and Level III opportunity areas. Level Iopportunity areas have the highest scores and hence, there is ahigh probability that Samsung will buy these products and services.Level II opportunity areas have lower scores and hence, lowerprobability to sell to Samsung Level III opportunities have thelowest scores and hence, unlikely to sell to Samsung .

The report is meant for IT vendors and intends to help themidentify selling opportunities within the company. Furthermore, theidentified sales drivers can be used to penetrate these accounts orincrease current share of the customers wallet. Also, the reportlists key IT spending decision makers, which enables thesalesperson to directly contact the key executives within thecompany.

TechNavio Insights is a set of reports based on TechNavio - amarket intelligence platform for the IT industry. It builds on theintelligence available within TechNavio, and leverages on thecustom research experience of the Technology Navigators. TechNaviois built on years of experience of the authors in deep dive customresearch and consulting for over 30 Fortune 500 companies andnumerous large and mid-sized companies.