Vodafone Malta and Forestals team up on data offers

The Dutch mobile industry generated EUR 1.53 billion in revenue atthe end of the Q1 2008, showing a small decline of 0.9 % whencompared to same period last year and down by 1.6% when compared tolast quarter. According to Telecompaper's quarterly Dutch mobilemarket monitor, the small decrease was largely due to the continuedstrong growth in messaging and data services, while revenues fromvoice services declined both compared to last quarter and sameperiod last year, with 3.7 and 6.2 percent respectively. VodafoneNetherlands showed strongest overall performance compensating forthe drop in revenue of market leader KPN and T-Mobile. Vodafone wasthe only operator able to increase revenues and market share,reaching a strong second place with 29.0 percent. KPN's marketshare declined from 46.7 percent to 45.9 percent, while T-Mobiledropped by 0.5 percent to a 25.1 percent market share. In terms ofmobile subscribers, the total Dutch market increased by 346,000, inthe first quarter of 2008 to 19.657 million customers while marketpenetration increased to 119.7 percent at Q1 2008, from 117.7percent in Q4 2007. KPN remained market leader with 46.2 percent ofall subscribers but lost quite a bit of market share (1.9 percent)to the other operators. T-Mobile (including Orange) increased itsstrong second place position, reaching a market share of 26.3percent. Vodafone was also able to increase its market share to21.6 percent from 20.9 percent in the fourth quarter. Based onactual first quarter 2008 results, Telecompaper expects the marketto grow by a maximum of 3 percent year on year. Growing demand formobile data services will drive market growth, while reductions inroaming prices and mobile termination rates will keep voicerevenues under pressure this year. The number of subscribers isexpected to hit 20 million by next quarter, while the market maysee 21 million customers by the end of this year.
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