Qatar Airways puts the accent on innovation

Tag : card fragrance
QATAR. Qatar Airways has unveiled the latest edition of itsinflight duty free magazine Shopping Extravaganza .

The new edition, launched onboard yesterday, features JenniferLopez Deseo on the front cover and the Gucci by Gucci fragrance onthe back.

The edition runs to 124 pages and features a wide range of new andexclusive items, including the following highlights:

" A Montegrappa pen and Montblanc range of products
" Exclusive skincare for men and women from Biotherm
" Dr Sebagh  the well-being brand ntroduced for the first time onan airline in the region
" Exclusive jewellery from Toscow
" A new digital camera from Sony
" New fashion jewellery and watches
" The latest dual sim card mobile phone from Samsung
" All major new fragrances as well as the traditional best sellers

The new magazine, which the company said is intended to set evenhigher standards in creativity and innovation in retailing, is thebrainchild of Qatar Duty Free Company Vice President KrishnaKumari. She controls its product selection, the design concept, thechoice of paper and the printing standards. Both design andproduction are done completely in-house.

The magazine can be viewed by travellers  and readers of TheMoodie Report  at www.qatarairways.com .