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Supreme Petrochem and NOVA to distribute Arcel resin in India

http://www.indiainfoline.com/news/innernews.asp?st [2008-7-2]

Tag : Petrochemical Resin
India Infoline News Service / Mumbai May 27, 2008 18:17 ARCEL resin delivers significant value as a protective packagingmaterial for damage-sensitive goods such as televisions, computers,printers, appliances and furniture.
Supreme Petrochem Ltd (SPL) and NOVA Chemicals (International) S.A.has announced an exclusive distribution agreement for ARCELadvanced foam resin in India. The new distribution agreementbetween NOVA Chemicals and Supreme Petrochem Ltd, a leader in theIndian petrochemical market, introduces ARCELadvanced foam resin tothe India region and ensures local sourcing of ARCEL resin formolders.
"This new distribution capability supports NOVA Chemicals' strategyto shorten the supply chain for Asian markets as demand for ARCELresin continues to grow in the region," said Tim Wong, NOVAChemicals' Managing Director for ARCEL resin in Asia. "We are verypleased to partner with Supreme Petrochem to deliver the uniquebenefits of ARCEL resin to a growing Indian export market."
ARCEL resin delivers significant value as a protective packagingmaterial for damage-sensitive goods such as televisions, computers,printers, appliances and furniture. By enabling reductions inpackage sizes, ARCEL resin provides significant environmentalbenefits throughout the supply chain. With dramatically reducedpackage size, more capacity is effectively added to every truck,container and pallet, leading to fewer shipments, less fuelconsumption and reduced transportation emissions.
"We see partnership with NOVA Chemicals to support the growth ofARCEL resin in India, bringing significant value to Indianexporters." Said M.P. Taparia, Chairman, Supreme Petrochem Ltd.
With export of assembled high value products in Electronics andConsumer Durables picking up rapidly, demand for ARCEL resinexpected to grow and in mature markets it can go up to 4-5% of thenormal EPS demand.
SPL views this relationship as a strategic fit with the EPSbusiness, which SPL has entered through the acquisition of SPLPolymers Limited (formerly known as SHIN HO Petrochemicals (India)Limited). With this agreement, SPL will be able to offer a widerange of EPS and specialty EPS grades to the Indian market. Over 2,00,000 Jobs!Register FREE @ naukri.com

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