Couple selected for Chamber business honor

The products feature an intelligent triple-action soleplate which is divided into three different areas with different functions. In the turbo-boost tip a separate steam chamber produces high-velocity steam that penetrates deep into the fabric: the shot of steam is generated at the push of a button, and can be used when the iron is horizontal or vertical. The central chamber produces a constant steam flow at a controllable rate, while for a perfect finish the steam's moisture can be removed, setting the fabric in a crease-free state.

Advanced Finish is available as two models: manual and one-touch electronic control.

The company has designed new point-of-sale material highlighting the triple-action soleplate, and the product benefits are explained to consumers on the new Morphy Richards website, morphyrichards.co.uk