Today Pharrell's Billionaire Boys Club releases a limited-editionNew Era hat

Tag : bbc hat
Today Pharrell's Billionaire Boys Club releases a limited-editionNew Era hat that pays homage to New York City. The brand is knownfor its Swarovski-studded hoodies and hats emblazoned with BBC, butthis hat flaunts the letters NYC. It's also blue-and-orange, whichwould match nicely to Knicks and Mets jerseys. Sneakerheads aregoing crazy over this $75 piece, a redesigned version of ablue-and-white hat BBC released in January that sold out on itsfirst day in the store. But BBC only made 100 of the NYC caps, soif you want one you better act fast! At around 10 a.m. this morningwe spotted a long line of BBC fans eager to get their paws on oneof these puppies outside the BBC store at 456 West Broadway. Thestore manager tells us they're not sold out just yet, but they aregoing fast. If you miss your chance you can probably buy one oneBay down the line, for, we're guessing, twice the price. You see,we know these things because we're just so street