London Luxury LLC Announces Exclusive Partnership with Cupron

Tag : non-woven slippers
London Luxury LLC, aleading manufacturer of innovative and premium home textileproducts, today announced a major licensing agreement with Cupron,Inc., a company whose breakthrough, patented technology uniquelybinds copper to textile fibers, to allow for the production offabric containing copper-infused fibers. Copper's naturalproperties are scientifically and clinically proven to penetrateinto the skin, leaving its appearance healthier, glowing and morebeautiful.

Under the terms of the agreement, London Luxury will become theexclusive home textiles manufacturer for Cupron's proprietarycopper technology -- marketed under the Cupron brand. London Luxurywill create a complete line of copper-infused bed and bath productsdesigned to promote healthier-looking skin, enhance the overalllook of skin, and reduce the appearance of wrinkles and crows feet.When in contact with skin, the copper ions in the fibers will workto improve the skin's natural appearance-enhancing processes. Sincethe copper is embedded deep into the fabric, it never washes outand lasts for the life of the product. The collection will includepremium quality sheets, pillows, pillow protectors, pillow cases,comforters, and blankets of all sizes, as well as bath and beachtowels, robes, slippers, and bath rugs.

"Copper found in the body is an essential nutrient for the skin.Scientific testing has demonstrated a dramatically significantreduction of the appearance of facial wrinkles, crows feet, finelines, and improvements in overall appearance of facial skin whensleeping on Cupron every night for four weeks," Dr. Gadi BorkowPh.D., Chief Medical Scientist, Cupron."

"London Luxury's Cupron copper-infused bed and bath products aredesigned using Cupron's state-of-the-art patented copper technologyto harnesses the power of copper-nature's own essential skinnutrient," said Marc Jason, CEO of London Luxury. "Cupron'sremarkable technology combined with our obsession with innovationand quality will surely give new meaning to the concept of beautysleep."

In addition to the cosmetic benefits of Cupron, the fabric andfibers are scientifically proven to kill the bacteria, fungus, andmicrobes that cause odor.

"London Luxury's is committed to cutting edge innovation and willcontinue to work with Cupron's remarkable technology to developproducts which cater to the needs of industries such skin care,oil, healthcare, hospitality, and travel," continued Jason.

"London Luxury is Cupron's exclusive partner in the home categorybecause they are the clear industry leader in beneficial bedding,"said Jeff Gabbay, CEO of Cupron. "Time and time again, they haveproven that they can successfully manufacture, distribute, andmarket products that are of the highest and most luxurious qualitywhile still providing important benefits to consumers. We areconfident that London Luxury's bed and bath products featuringCupron technology will not only prove to be wildly successful withconsumers, but game changing for the industry."

The launch of London Luxury's Cupron copper-infused bedding andbath collection is scheduled for the second half of 2008 at a majorretailer, nationwide.

About London Luxury LLC

London Luxury LLC is one of the nation's leading manufacturers ofinnovative and premium textile products for the home. The companyis based in New Rochelle, New York with a showroom in New YorkCity. For more information please visit www.londonlux.com

ABOUT CUPRON INC.

Utilizing the ancient and unique properties of copper, Cupron hasdeveloped a groundbreaking technology for enhancing the skin'snatural healthy-appearance promoting processes, deodorizingnaturally, and fighting stain-causing microbes in textile fibers,non-woven fabrics, paper, latex and other polymeric products. Bybinding copper oxide to the fibers and compounds that make up everyday products, Cupron offers a broad platform technology that canenhance the capabilities of these items for the life of theproduct. Cupron is committed to being a green company usingrecycled, non-sensitizing and non-irritating, and natural copperbecause of its environmentally friendly nature. Cupron'scopper-based technology has been proven in clinical trials,published in scientific journals, and has many potentialgroundbreaking applications. Cupron maintains its headquarters andR&D center in Bet Shemesh, Israel, with sales and marketingoffices in North Carolina, Virginia and various countries inEurope.