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Nickelodeon and Viacom Consumer Products and Leading French

http://www.redorbit.com/news/entertainment/1450440 [2008-7-2]

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'Dora par Corinne Cobson is a totally unique concept that perfectlyincorporates the philosophy behind Dora the Explorer with thecreativity and vision of one of France's leading fashion houses,'commented Jean-Philippe Randisi, Senior Vice President and ManagingDirector, Europe, Canada and Latin America, NVCP. 'Ms. Cobson,known for her irreverent, urban yet elegant clothes, draws on herexpert eye for detail and design adding a completely new dimensionto our Dora product lines which aim to extend and more deeplyconnect our viewers experience to the shows they love.'

Dora the Explorer premiered in France in 2004 and can be seen onNickelodeon France, TFI and Tiji.

Dora the Explorer is a play-along, animated adventure seriesstarring Dora, a seven-year-old bilingual heroine whose adventurestake place in an imaginative, tropical world filled with jungles,beaches and rainforests. Dora explores her world just aspreschoolers do everyday, and the show is designed to activelyengage its audience in an interactive quest using a variety oflearning techniques.

In every episode, Dora and her best friend Boots invite theaudience to participate in an exciting adventure, where each stepof their journey features a problem or puzzle that Dora and theaudience must think their way through in order to solve the nextproblem. Dora is proudly bilingual and uses her language skills tocommunicate with her friends to overcome obstacles and reach hergoals. In each episode, Dora teaches a new foreign word or phraseto the viewers and then asks them to use it to solve a problem andforge ahead. Ultimately, Dora and Boots triumph, and the storyalways ends with a "We Did It!" anthem.

Dora the Explorer was created by Chris Gifford, Valerie Walsh andEric Weiner. Gifford and Walsh serve as executive producers on theseries.

Dora the Explorer is the highest-rated preschool show on commercialTV in the US and is syndicated to 135 markets, in 25 languages.

About Nickelodeon & Viacom Consumer Products:

Nickelodeon is the most widely distributed kids' network in theworld and the only multimedia entertainment brand dedicatedexclusively to them. First launched in the US in 1979, Nickelodeontoday consists of 43 channels, 21 branded programme blocks, in 152territories and 23 languages, with 12 mobile TV channels, 71 onlineproperties plus TurboNick, Nickelodeon's broadband video service,in Australia, Brasil, Germany, Holland, Mexico, the US and UK. InJanuary 2007, Nickelodeon US launched Nicktropolis, a virtualcommunity 3D playground, where kids can play and connect safelywith their Nicktropolis friends. For more information, see:http://www.nickelodeon.com/.

Owned by global multimedia entertainment company Viacom,Nickelodeon & Viacom Consumer Products is now firmly established asthe third biggest entertainment licensing company in the world.With major strengths in animation, pre-school, student and youthoriented licenses, Nickelodeon & Viacom Consumer Products isdedicated to exploiting the licensing and merchandising rights insome of the world's most powerful TV and entertainment brandsincluding Nickelodeon, Nick Jr., MTV, Comedy Central, Dora theExplorer, SpongeBob SquarePants, Rugrats, Beavis and Butthead,Blue's Clues, Charlotte's Web, Danny Phantom, Jimmy Neutron, Renand Stimpy, Rocket Power, and the Wild Thornberrys.

About Corinne Cobson:

Corinne Cobson fell in love with fashion from a very young age andit wasn't long before she launched her own brand: Corinne Cobson.Her first show expressed her personality; nonconformist,instinctive, with a pinch of humour and a hint of elegance.

Nurtured by journalists, Corinne joined the circle of the CREATEURSde MODE and placed her mark. Corinne Cobson has created bestsellersthat transcend time such as her little black dress, satin jeans andleather jacket, all of which are 'must-haves'. Corinne has alsocreated lines for high quality French brands, Cacharel, Monoprix,Alain Mikli, Variance and l'Oreal.

Corinne's involvement in the exhibition 'Espace de l'Art concret aMouans-Sartoux', alongside artists such as Carl Andre, Buren andTorrini, expanded her creativity and fostered her entrepreneurialbent. Her imagination is fed by all forms of creation, chieflyphotography and cinema, and that is why, with her husband TanguyLoysance, himself a photographer, she decided to produce shortprogrammes, creating 'some fashion choreography' with her clothes.

In 2007 she returned to her primary values of rock, urbannight-time fashion, and unveiling a 'black total look' collectionat once affirming the dual personality of a woman: male and female.

Corinne Cobson's ready-to-wear collection is also enhanced withaccessories, bags, shoes, belts and jewels and her unique universeis beautifully reflected in her new boutique at 66 rue Charlot inParis. Set within a theatrical set, the objects of other greatdesigners find a natural home: a Bauhaus sofa, a Jean Prouve table,rails and mirrors by Marc Berhier, suspensions by Jasper Morrissonand art books. It is here that Corinne hosts exhibitions, one-manshows, readings by writers, in a modern and tranquil ambience, softand humorous where it is simply good to be.

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