Music Sensations Ludacris and Tommy Lee Battle it Out
http://www.breitbart.com/article.php?id=prnw.20080 [2008-7-11]
Tag : hip-hop clothing
LOS ANGELES, July 10 /PRNewswire/ -- The hard-charging,hard-partying, carbon-laden world of tour bus-living musiciansdoesn't exactly scream green! Now, Planet Green challenges twoicons to join the newest trend in music; 'going green.'BATTLEGROUND EARTH: LUDACRIS vs. TOMMY LEE challenges hip hopsuperstar Chris "Ludacris" Bridges and rock god Tommy Lee to battleagainst the toxic forces destroying Mother Earth as they travelacross the country on a 10-episode tour. The series premiere isAugust 3, 2008 at 10 p.m. ET.
Viewers witness the two stars pushed to the limit as they attemptto keep their high-wattage acts on an eco-friendly course.Enlisting the help of their posses, aka "ecorages," Ludacris tapsWillie Box, Sesean Bridges, and Tony "4 Ize" Hayes III while TommyLee relies on Diggity Dave, Johnny Colt, and Nina Bergman to helphim get to the finish line. In case the ecorages don't add enoughto the competition, Ludacris and Tommy have plenty of celebrityguests to turn to including Jane Fonda, Sean Combs, PamelaAnderson, Gene Simmons, and anyone else willing to lend a hand.Ludacris and Tommy Lee dive right into the BATTLEGROUND EARTHcompetition with unexpected and sometimes hilarious results.
In the "Fast Fuel" episode Ludacris and Tommy Lee's bio-diesel tourbuses are running on empty in the middle of the Texas Panhandle.They must roll into a fast food restaurant and look for fast foodgrease to turn into eco-friendly fuel. In another episode the duoshows up in Las Vegas to set the Guinness World Record for takingthe "Largest Shower."
Throughout the tour they battle to get the word out about the stateof the environment. This Rap n' Roll battle culminates in a greencarpet benefit concert at LA's legendary Greek Theater. The concertfeaturing Luda, Tommy Lee and many of their famous musician friendsraised more than $33,000, including a donation from Treeland,benefiting the renewal of Griffith Park, which was devastated byrecent wildfires.
BATTLEGROUND EARTH is not about winning the race but ultimatelyraising awareness about the environment. Spots called "Pass it On"featuring an eclectic group of celebrities including Magic Johnson,Wayne Brady, Travis Tritt, and Criss Angel, among others, offer ecotips to viewers and are featured throughout the 10-episodes.
The talent featured in BATTLEGROUND EARTH have made plenty ofheadlines for their antics on and off the stage. Christopher BrianBridges, also known by his rap alias Ludacris, is the CEO ofDisturbing tha Peace, an imprint distributed by Def Jam Recordings.His breakout roles in Hustle and Flow and the Academy Award winningfilm Crash have led to starring roles in the upcoming ROCKNROLLAand Max Payne. He has sold over 15 million records in the U.S.alone and is tied for the title of hip hop artist with the secondmost Billboard Hot 100 number one hits. His eagerly awaitedupcoming album, Theatre of the Mind, drops this winter and hisnewest restaurant, Straits Atlanta, opened this spring.
Tommy Lee is best known as the drummer for the wildly popular heavymetal band Motley Crue. Motley Crue has sold 45 million albums (25million in the US alone) over their 25-year career. After leavingMotley Crue, Lee founded Methods of Mayhem and embarked on solowork including guest appearances on other artists' albums such asNine Inch Nails and Rob Zombie.
Lee also launched a clothing line with People's Liberation that wasinspired by his tattoos. Currently, Tommy is touring with partnerDJ Aero as part of one of the world's premier DJ teams.
BATTLEGROUND EARTH is a primetime series produced for Planet Greenby the Greif Company. Leslie Greif and Adam Reed are the executiveproducers for Greif, Steve Jones is co-executive producer andJonathan McHugh is supervising producer. Howard Lee is vicepresident of production and executive producer for Planet Green andLisa Caruso is executive producer.
The Greif Company was nominated for an Emmy(R) Award this year forTCM's acclaimed documentary, BRANDO. Today, the company producesnumerous shows including the fourth season of A&E's mostpopular series GENE SIMMONS FAMILY JEWELS.
The Greif Company was incorporated under writer/director/producerLeslie Greif, who made a name for himself creating numerous TVmovies, series, mini-series and specials for all major networksincluding HBO, ABC, CBS, Fox, A&E, TNT and USA. The Company hasalso produced several features including FUNNY MONEY starring ChevyChase, and KEYS TO TULSA starring Cameron Diaz, Eric Stoltz andJames Spader.
About Planet Green:
Planet Green is Discovery Communications' global, cross-companyinitiative with a commitment to document, preserve and celebratethe planet, including the first-ever 24-hour eco-lifestyletelevision and entertainment network in more than 50 million homesas of June 4, 2008. Planet Green is the multiplatform mediadestination with a mission. It's the center for the new greenconversation, speaking to people who want to understand greenliving and to those who truly want to make a difference in meetingthe critical challenge of protecting our environment. PlanetGreen's unique content, tools and information will enlighten,empower and most importantly, entertain. Planet Green's platformsinclude leading eco-lifestyle website TreeHugger.com and therecently launched solutions-oriented PlanetGreen.com.
About Discovery Communications:
Discovery Communications is the number-one nonfiction media companyreaching more than 1.5 billion cumulative subscribers in over 170countries. Discovery's 100-plus worldwide networks are led byDiscovery Channel, TLC, Animal Planet, The Science Channel,Discovery Health and HD Theater, with digital media propertiesincluding HowStuffWorks.com. Discovery Communications is owned byDiscovery Holding Co. (Nasdaq: DISCA, DISCB), Advance/NewhouseCommunications and John S. Hendricks, Discovery's founder andchairman.
LOS ANGELES, July 10 /PRNewswire/ -- The hard-charging,hard-partying, carbon-laden world of tour bus-living musiciansdoesn't exactly scream green! Now, Planet Green challenges twoicons to join the newest trend in music; 'going green.'BATTLEGROUND EARTH: LUDACRIS vs. TOMMY LEE challenges hip hopsuperstar Chris "Ludacris" Bridges and rock god Tommy Lee to battleagainst the toxic forces destroying Mother Earth as they travelacross the country on a 10-episode tour. The series premiere isAugust 3, 2008 at 10 p.m. ET.
Viewers witness the two stars pushed to the limit as they attemptto keep their high-wattage acts on an eco-friendly course.Enlisting the help of their posses, aka "ecorages," Ludacris tapsWillie Box, Sesean Bridges, and Tony "4 Ize" Hayes III while TommyLee relies on Diggity Dave, Johnny Colt, and Nina Bergman to helphim get to the finish line. In case the ecorages don't add enoughto the competition, Ludacris and Tommy have plenty of celebrityguests to turn to including Jane Fonda, Sean Combs, PamelaAnderson, Gene Simmons, and anyone else willing to lend a hand.Ludacris and Tommy Lee dive right into the BATTLEGROUND EARTHcompetition with unexpected and sometimes hilarious results.
In the "Fast Fuel" episode Ludacris and Tommy Lee's bio-diesel tourbuses are running on empty in the middle of the Texas Panhandle.They must roll into a fast food restaurant and look for fast foodgrease to turn into eco-friendly fuel. In another episode the duoshows up in Las Vegas to set the Guinness World Record for takingthe "Largest Shower."
Throughout the tour they battle to get the word out about the stateof the environment. This Rap n' Roll battle culminates in a greencarpet benefit concert at LA's legendary Greek Theater. The concertfeaturing Luda, Tommy Lee and many of their famous musician friendsraised more than $33,000, including a donation from Treeland,benefiting the renewal of Griffith Park, which was devastated byrecent wildfires.
BATTLEGROUND EARTH is not about winning the race but ultimatelyraising awareness about the environment. Spots called "Pass it On"featuring an eclectic group of celebrities including Magic Johnson,Wayne Brady, Travis Tritt, and Criss Angel, among others, offer ecotips to viewers and are featured throughout the 10-episodes.
The talent featured in BATTLEGROUND EARTH have made plenty ofheadlines for their antics on and off the stage. Christopher BrianBridges, also known by his rap alias Ludacris, is the CEO ofDisturbing tha Peace, an imprint distributed by Def Jam Recordings.His breakout roles in Hustle and Flow and the Academy Award winningfilm Crash have led to starring roles in the upcoming ROCKNROLLAand Max Payne. He has sold over 15 million records in the U.S.alone and is tied for the title of hip hop artist with the secondmost Billboard Hot 100 number one hits. His eagerly awaitedupcoming album, Theatre of the Mind, drops this winter and hisnewest restaurant, Straits Atlanta, opened this spring.
Tommy Lee is best known as the drummer for the wildly popular heavymetal band Motley Crue. Motley Crue has sold 45 million albums (25million in the US alone) over their 25-year career. After leavingMotley Crue, Lee founded Methods of Mayhem and embarked on solowork including guest appearances on other artists' albums such asNine Inch Nails and Rob Zombie.
Lee also launched a clothing line with People's Liberation that wasinspired by his tattoos. Currently, Tommy is touring with partnerDJ Aero as part of one of the world's premier DJ teams.
BATTLEGROUND EARTH is a primetime series produced for Planet Greenby the Greif Company. Leslie Greif and Adam Reed are the executiveproducers for Greif, Steve Jones is co-executive producer andJonathan McHugh is supervising producer. Howard Lee is vicepresident of production and executive producer for Planet Green andLisa Caruso is executive producer.
The Greif Company was nominated for an Emmy(R) Award this year forTCM's acclaimed documentary, BRANDO. Today, the company producesnumerous shows including the fourth season of A&E's mostpopular series GENE SIMMONS FAMILY JEWELS.
The Greif Company was incorporated under writer/director/producerLeslie Greif, who made a name for himself creating numerous TVmovies, series, mini-series and specials for all major networksincluding HBO, ABC, CBS, Fox, A&E, TNT and USA. The Company hasalso produced several features including FUNNY MONEY starring ChevyChase, and KEYS TO TULSA starring Cameron Diaz, Eric Stoltz andJames Spader.
About Planet Green:
Planet Green is Discovery Communications' global, cross-companyinitiative with a commitment to document, preserve and celebratethe planet, including the first-ever 24-hour eco-lifestyletelevision and entertainment network in more than 50 million homesas of June 4, 2008. Planet Green is the multiplatform mediadestination with a mission. It's the center for the new greenconversation, speaking to people who want to understand greenliving and to those who truly want to make a difference in meetingthe critical challenge of protecting our environment. PlanetGreen's unique content, tools and information will enlighten,empower and most importantly, entertain. Planet Green's platformsinclude leading eco-lifestyle website TreeHugger.com and therecently launched solutions-oriented PlanetGreen.com.
About Discovery Communications:
Discovery Communications is the number-one nonfiction media companyreaching more than 1.5 billion cumulative subscribers in over 170countries. Discovery's 100-plus worldwide networks are led byDiscovery Channel, TLC, Animal Planet, The Science Channel,Discovery Health and HD Theater, with digital media propertiesincluding HowStuffWorks.com. Discovery Communications is owned byDiscovery Holding Co. (Nasdaq: DISCA, DISCB), Advance/NewhouseCommunications and John S. Hendricks, Discovery's founder andchairman.
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