Weight Watchers Win Best Vegetable Based Product Award

Tag : Frozen Vegetable

The Best Vegetable-Based Product category of the Retail Sector atthe recent British Frozen Food Federation awards was won by WeightWatchers from Heinz.

As frozen foods seek to fight their way back upmarket it is crucialthat the frozen sector produces convenient foods which have all thehallmarks of restaurant quality. With mashed potato variantscontinuing to be very fashionable, Heinz have developed a superbproduct made from real potatoes, milk, spring onion and butter,whilst keeping the product to less than 3% fat and only 79 caloriesfor a 100g portion. Two portions can be ready in just 4 minutes viathe microwave or cook in approximately 5 minutes in a saucepan onthe hob.

Prices at only £1.39 for a very generous 650g pack, the product isa sure fire winner. One of the panellists commented: